AB Foods

Benefit statements

Client

Associated British Foods (ABF) is a diversified international food, ingredients and retail group with sales of £5.6 billion and over 42,000 employees in 41 countries across the world.

Project description

The six page statement used an informal tone of voice and colourful imagery of ABF products to engage with members. Within the DC statement, simple tables and diagrams are used to show account value, contributions during the year and investment allocation. Members are encouraged to ‘think about those closest to them’ and reminded of the life assurance and death in service benefits that membership of the Scheme brings. A tear off nomination form is included so that members can easily update their beneficiary nominations. Finally, the statement contains a State Pension forecast so that members can see the total value of their expected retirement benefits.